OptifiNow Names Linn Cook VP of Sales – NMP Skip to main content

OptifiNow Names Linn Cook VP of Sales

Dec 31, 2019
OptifiNow has launched its Insights onDemand business intelligence engine, a reporting and analytics tool built into their flagship OptifiNow CRM platform

OptifiNow has named Linn Cook as vice president of sales, joining the organization to lead the sales of their cloud-based sales and marketing platform. In his role as VP of sales, Linn will be responsible for engaging businesses to generate new revenue growth as the company expands.
OptifiNow has named Linn Cook as vice president of sales
 
“We are rapidly expanding our presence in the mortgage lending industry,” said John McGee, founder and chief executive officer of OptifiNow. “Linn is a great addition to our team and has the experience and knowledge of mortgage lending that will allow us to raise OptifiNow's visibility and present our unique value proposition to the mortgage industry.”
 
Cook brings 20 years of experience in mortgage and finance technology, having managed loan origination systems, automated underwriting systems and pricing technology. He served in leadership positions at MeridianLink Inc., where he was responsible for sales and marketing of the LendingQB and PriceMyLoan products, as well as the flagship Mortgage Credit Link system. He has experience working with hundreds of independent mortgage banks, community bank, credit unions and mortgage brokers nationwide.
 
“I am excited to join the OptifiNow team,” said Cook. “Their unique combination of innovative technology and consultative customer support aligns with my career in the mortgage technology industry. I believe OptifiNow’s cross channel approach to the mortgage industry is a great benefit to the industry and will allow lenders to manage the entire business in new and better ways.” 

 
About the author
Published
Dec 31, 2019
More from
Tech
Optimal Blue Adds VantageScore 4.0 To Pricing Platform

Lenders can use VantageScore 4.0 in Optimal Blue’s mortgage pricing, eligibility, hedging, trading, and MSR valuation workflows

Jul 31, 2026
Method Launches Borrower-Monitoring Tool To Target HELOC Opportunities

Portfolio Intelligence tracks changes in borrowers’ liabilities after closing, helping lenders identify potential home equity and debt-consolidation business

Jul 30, 2026
BSI Wins Ginnie Mae Approval To Issue, Subservice eNotes

The mortgage servicer can initially issue up to 1,000 eNotes and manage digital collateral for other Ginnie Mae issuers

Jul 29, 2026
New AI Platform Targets Homebuyers Before They Apply For A Mortgage

House.ai creates personalized credit, savings, and affordability plans before referring consumers to mortgage professionals

Jul 29, 2026
Mortgage Servicers Get New Option For Building Custom AI

BlackWolf will assess mortgage operations before Authority Partners develops and deploys tailored AI and automation tools

Jul 29, 2026
Friday Harbor Adds AI Pre-Underwriting Support For USDA Loans

The platform alerts production teams to documentation, eligibility, and GUS-related issues before files reach underwriting

Jul 23, 2026