Foundation Mortgage Corporation, a national wholesale and correspondent non-QM lender, has hired Carl Holman as its new Director of Marketing. Holman has more than 20 years of experience in the mortgage industry, and will lead the company's marketing strategy, branding, and communication efforts as Foundation Mortgage expands nationally.
Holman previously held marketing leadership roles at A&D Mortgage and Carrington Mortgage Services. At A&D Mortgage, he served as Communications Manager, overseeing marketing strategies that garnered industry recognition. Earlier, as Marketing Manager at Carrington Mortgage Services, Holman led impactful marketing campaigns, including national direct mail programs designed to increase customer engagement and maximize return on investment.
Throughout his career, Holman has specialized in developing innovative, data-driven marketing initiatives that enhance brand visibility and customer relations. He also brings considerable expertise in media relations and public relations, areas expected to support Foundation Mortgage’s market presence and reputation.
Foundation Mortgage CEO Marc Halpern highlighted Holman's strategic capabilities, stating, “Bringing Carl on board is a strategic step forward for Foundation Mortgage as we continue to grow. Carl’s strategic vision and proven ability to create impactful, award-winning marketing campaigns will greatly strengthen our brand’s position in the market. We are confident that his leadership and industry expertise will drive growth and bring significant value to our organization and clients.”
As Director of Marketing, Holman will oversee digital marketing, advertising, branding, and corporate communications, aiming to expand the company's market reach and reinforce its commitment to customer service and innovative lending solutions.
Holman holds a bachelor's degree in Journalism and Mass Communications from the University of South Carolina.
