Former Redfin Exec Adam Wiener New President At Lower – NMP Skip to main content

Former Redfin Exec Adam Wiener New President At Lower

Jan 22, 2025
Adam Wiener, Lower President

As president, Wiener will spearhead technology and growth initiatives

Digital home finance company, Lower, has appointed industry veteran Adam Wiener as its new president. In this role, Wiener will oversee the company’s technology, marketing, data science, and direct-to-consumer sales divisions. He will also lead the development of LowerOS, the company’s proprietary technology aimed at streamlining the lending experience for borrowers and loan officers.

Wiener, a Stanford graduate, began his career at Microsoft, working in program management for the SQL Server division. In 2007, he joined real estate brokerage Redfin, where he played a key role in the firm’s IPO in 2017 and its growth to nearly $1 billion in revenue by 2023. During his 16-year tenure, he led Redfin’s marketing and growth strategies, overseeing more than $100 billion in real estate transactions. He also founded the company’s mortgage and title businesses and, most recently, served as President of Real Estate Services, managing a national sales team of over 3,000 professionals.

“There are few executives in our industry that have successfully leveraged both technology and the human touch to build a game-changing company, and Adam is one,” said Lower CEO and co-founder Dan Snyder. “What he did at Redfin is nothing short of amazing, and we are excited for him to work with our already talented team to make Lower the best platform for consumers and the loan officers they work with.” 

Wiener shared his excitement in joining Lower, noting the company's strength in a challenging market.

"Joining the team at Lower was a no-brainer. The company’s impressive growth over the last 12 months when the overall mortgage market has been in a funk speaks volumes about the strength of Lower’s business," he stated in a release. "Lower’s investment in cutting-edge technology with its commitment to world-class customer service positions it for explosive growth in the years to come. I am thrilled to work with Lower’s leading mortgage voices to accelerate that growth.”

 

 

About the author
Kathryn Fitzpatrick is an associate editor at NMP.
Published
Jan 22, 2025
Click N’ Close Names Blake Priest Director Of Whole Loan Trading

Former NTFN president will lead scratch-and-dent purchasing, pricing assessments, and hedging oversight for the lender’s correspondent division

Sep 10, 2026
Former Better President Chad Smith Named Envoy Mortgage CEO

Smith will also oversee PLACE’s mortgage and financial services division

Sep 08, 2026
Dark Matter Adds Two Executives To Product, Professional Services Teams

Salvatore Piccola will lead product strategy, while Gil Valera will oversee technology implementation and customer adoption

Sep 08, 2026
NEXA Names Geri Farr CEO As Kortas Shifts Focus To Growth Strategy

Farr takes over day-to-day operations while Kortas focuses on acquisitions, partnerships, new businesses, and LO economics

Sep 08, 2026
Broker Action Coalition Names Jamie Cavanaugh CEO

The reAlpha Mortgage chief takes on a second CEO role as BAC looks to build on its successful trigger-lead campaign

Sep 04, 2026
Rate Adds $155M-Producing Team To P&L Platform

Vito Roppo and Nick Ferrante will lead the company’s new Elmhurst, Illinois branch

Sep 02, 2026