Mortgage lenders love to tout high retention numbers. But without a common definition of recapture, the industry's favorite metric may reveal more about marketing than actual borrower retention
Tagged: Borrowers
Study estimates well-qualified conventional borrowers are among the most likely to miss the lowest available rates, reinforcing a broader trend in mortgage shopping
A new LendingTree study found many consumers never ask for better rates or lower fees despite strong odds of success
New benchmarking tool helps lenders identify where borrowers abandon applications and how their conversion rates compare with peers
Legal battle over private listings and MLS access highlights growing competition to control the homebuyer relationship before borrowers reach a loan originator
Lenders seek to serve early-career physicians with strong earning potential but unconventional underwriting profiles.
Selene has launched the first phase of its Selene Cares+ campaign, introducing enhanced digital tools and educational resources designed to improve borrower communication and engagement during times of financial hardship
US Mortgage Corp alleges its competitor poached an entire Tulsa Branch and thousands of loan files
LendScore uses real-time cash flow data and unique account connection insights from the Plaid Network to provide lenders with an updated view of borrower risk
How a sportscaster-turned-executive built a following, a movement, and an argument for what really matters in mortgage … people