Tagged: Lead Pipeline

New benchmarking tool helps lenders identify where borrowers abandon applications and how their conversion rates compare with peers

Lender says new workflow cuts cycle times by more than half, underscoring growing pressure on speed in purchase-driven market

Enhanced capabilities aim to improve speed-to-lead, LO productivity, and borrower follow-up consistency

Most agents have never been shown how existing mortgage programs can be packaged into a stronger buyer offer — and AI is helping LOs pitch it faster

Broker owner Pablo Martinez raises concerns about lead flow neutrality and lender influence

More than 300 NEXA Lending originators are already active on the platform

Kortas suggested loan officers could begin receiving leads almost immediately after technical integration.

Transparent Owner, a new data product that reveals the true owners of residential properties

Rocket Pro Executives Dan Sogorka and Katie Sweeney announce a broker technology rollout, coming this September

Lender looking to double its business, increase broker market share to one-third, and more by 2028