Sales and Marketing
Coming Up:
The Emotional Components Of Branding
What emotions does your brokerage evoke, and how can you use them in developing your brand?
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Answering The Magic Question
The more you focus on the commission “split,” the more you have turned your job into a commodity.
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Rocket Mortgage Signs Brand Partnerships With 25 College Athletic Programs
Rocket Mortgage, announced its extended visibility and branding throughout college campuses with new and expanded multi-year partnerships.
Flyhomes Designs The Antidote To Homebuyer’s Remorse
If buyers don’t love their home within the first year — for any reason — Flyhomes will list the home on their behalf and waive their commission.
Should A Rebrand Be In Your Future?
Make sure you’re communicating who you are.
NMP
Knock Provides Home Swap To Homeowners In Chicago
Fast-growing real estate technology company, Knock, is partnering with 10 local brokerage firms to bring the Home Swap to homeowners throughout the Chicago metropolitan area.
Ruoff Mortgage Announces Multi-Year Partnership With NASCAR
NASCAR and Ruoff Mortgage, a residential mortgage company, announced a multi-year partnership that will designate the company as the “Official Mortgage Partner of NASCAR.”
Eye, Eye Sir
When I widened my perspective, solutions seemed to fall into place.
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Balancing The Busy
What do you do when you’ve got too much business?
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Face It: Prepping For Live Events
There’s still a national crisis. But mortgage conferences are returning. Here’s how to prepare.
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