Mortech Inc. has announced the successful integration of LendingTree’s new LoanExplorer product into Mortech’s suite of marketing and Point of Sale tools for mortgage originators. LendingTree announced the availability of LoanExplorer earlier this week. “The online loan marketplace is an excellent source of mortgage leads for originators who are responsive and ready to interact with consumers quickly,” said Don Kracl, vice president of Mortgage Products Zillow. “LoanExplorer is an advanced second generation loan marketplace, designed specifically for consumers, lenders and publishers. Having worked with LendingTree for many years, we were able to evaluate the new offering and made the decision to integrate it immediately.”
LoanExplorer allows consumers to access a real-time, informative mortgage shopping experience, by comparing loan product details, costs and rates based on their individual financial situation. Borrowers can then choose to connect with the lenders that match their needs.
Mortech’s Marksman allows the loan originator to quickly respond to these consumer inquiries, initiating the relationship and providing accurate loan pricing, which Mortech believes is the actual starting point for any serious conversation about financial services products.
“This type of immediate access to loan product information has been the basis for Mortech’s product development efforts since the beginning,” Kracl said. “Giving our users access to consumers who enter through the LendingTree LoanExplorer makes perfect sense for all parties involved.”