Visio Lending Brings On CFO Mimi Frusha To Scale Nationwide Operations

Visio Lending has announced the appointment of Mimi Frusha as its new chief financial officer, marking a key leadership addition as the company scales its operations nationwide.

Frusha joins Visio with more than 20 years of experience at the nexus of finance, operations, and technology, including a strong track record of co-founding and accelerating startup ventures into established businesses.

In her new role, she will be responsible for enhancing Visio’s financial infrastructure, optimizing data-driven modeling, accelerating technology investments, expanding warehouse lending facilities, and improving customer conversion strategies.

“Visio has a perfect product-market fit. I’m joining at an inflection point where we are focused on delivering more of our product while optimizing processes and costs,” Frusha said. “We will continue to differentiate ourselves and stay ahead of the competition. This next phase will leverage all my skills, from database insights to risk management.”

Visio CEO Jenny Coupland praised Frusha as “a highly strategic financial leader.” 

“Mimi is a highly strategic financial leader who understands that modern growth requires a blend of fiscal discipline and technological insight,” said Coupland. “Her expertise in navigating the complexities of high-growth companies and her data-driven approach to financial health will be invaluable as Visio enters this next phase of national expansion.”

Founded in 2012 and headquartered in Austin, Texas, Visio Lending has originated more than 20,000 loans and more than $4 billion in rental property financing and operates in 41 states. The company distinguishes itself in the debt service coverage ratio (DSCR) lending market with rigorous credit evaluation, successful securitization track records, proprietary technology, and a customer-centric approach that has driven significant repeat business.