CertifID Expands Leadership As Wire Fraud Risks Rise
New executive hires follow Series C funding as company looks to scale fraud protection across real estate transactions
CertifID is expanding its executive team following a $47.5 million Series C funding round, adding two senior leaders as wire fraud risks continue to rise across real estate and mortgage transactions.
The company announced the appointments of Josh Linn as chief product officer and Liz Conn as chief marketing officer, moves aimed at strengthening its leadership bench as it scales its fraud prevention platform.
The hires come as CertifID positions itself for growth amid what it describes as increasing “sophistication and frequency” of fraud attacks, particularly in the age of AI.
CertifID said it has blocked more than $285 million in confirmed fraudulent transactions in 2025, verified over 1.5 million mortgage payoffs, and returned more than $126 million to fraud victims to date.
CEO and Co-Founder Tyler Adams said the new executives join at a critical moment for the industry.
“The increase in sophistication and frequency of attacks in the age of AI is alarming,” Adams said.
The Series C round was led by Centana Growth Partners and is expected to support further product development and expansion.
Product Push Tied To Transaction Security
Linn brings more than 20 years of experience across banking, payments, identity, and financial technology, and will oversee product, design, and data strategy.
His role will focus on improving the security and efficiency of real estate closings, with an emphasis on making transactions “faster, smarter, and more accessible” for industry participants.
Prior to joining CertifID, Linn held senior leadership roles at major banking institutions and most recently worked at identity verification firm Socure.
Marketing Focus On Awareness And Adoption
Conn joins as CMO with a background in B2B SaaS growth and brand strategy. She will lead efforts to increase awareness of wire fraud risks among real estate professionals and consumers.
She previously served as SVP of Marketing at Sayari and held growth leadership roles at Logi Analytics.
Conn said wire fraud remains an “urgent” issue in real estate, with many consumers unaware of the risks until after a loss occurs.
Platform Positioned Around Transaction Protection
CertifID provides wire fraud protection through software, insurance, and recovery services, safeguarding billions of dollars in transactions each month.
The company offers up to $5 million in direct coverage per transaction and serves a range of industry participants, including lenders, title companies, law firms, and real estate agents.