So, you’re great at your job. That may be easy for you or your colleagues to see, but the million-dollar question is: How do you get that across to borrowers? You must be able to demonstrate your knowledge and skills to draw customers in. How do you do that, especially today when everything is remote?
I have a couple of tips for using technology to your advantage that will help you effectively reach customers and market yourself.
In the COVID-19 era, we’re not interacting as much in person anymore. It’s rare that you’ll sit across the desk from your customers and get to know them face-to-face. This is why video is so critical.
I would say we can bypass the obligatory “make sure your background is clean,” “make eye contact with the camera,” “be sure you’re centered in the camera” conversation and dive deeper into video, but even after two years of being remote, some people could still use a reminder. Remove any distraction from your frame and remove in-frame items that may end up distracting you.