Sales and Marketing

Be more like Winnie and less like Eeyore to increase business

Getting insight into borrowers' needs builds better relationships and more closings

Mortgage pros still report profiting on HELOCs despite negative projections

Evaluate your brand’s position, strengths, and weaknesses in the marketplace

Down payment gifting reaches new heights

Not everyone thinks of approaching brokers for a mortgage, but independent agents are trying to change that

Role playing is among the valuable tools for new travelers

As the rich get richer, so do their originators

Learn the value of the role employees play in your branding efforts