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Sales and Marketing

Coming Up:
The Future of Mortgage Is an AI Workforce
Webinar
Aug 11, 2026
01:00 PM ET
FICO Expands Mortgage Direct License Program With Additions Of Cotality & Ascend Companies

FICO has expanded its Mortgage Direct License Program, enabling more transparent, cost-efficient direct delivery of FICO Scores to mortgage lenders

Direct
Sales and Marketing
Trait's Of An A-Z Loan Originator

They aren’t buzzwords — they’re the backbone of A-Z Lending’s culture. See how CEO Dante Zompetti built a brokerage where growth, grit, and integrity actually mean something.

Sponsored
Ryan Grant's Infinite Game

How a would-be civil rights attorney became a mortgage entrepreneur betting that technology plus human guidance — not one or the other — will reshape an industry stuck selling the same product

Sales and Marketing
C-Suite Strategies
Recruiting, Training & Mentoring Corner: Turning The Client Into A Referral Source

How loan officers can replace trigger leads by turning each transaction into a chance to grow their sphere and generate referrals — by delivering value early and expanding their network

Sales and Marketing
C-Suite Strategies
Breaking Ground & Building Trust

How Hector Castro and Hera Lending are redefining private lending

Sponsored
Future-Proof Your Lending Business: How Opportunities Are Emerging For Loan Officers Positioned Correctly

Growing institutional private lending offers loan officers stable, repeat business through investor-focused partners like CV3 Financial Services, as a cooling mortgage market contrasts with steady investor demand.

Sponsored
Homeownership Dreams Are Alive And Well

Originators today are adapting to a shift in the marketplace, where they not only cannot sit around waiting for the phone to ring, but must venture out and pursue prospective borrowers

Sales and Marketing
C-Suite Strategies
How Loan Officers Can Generate Purchase Leads By Leveraging Listings … Without Asking For Anything In Return

Sharing the secrets to becoming more than just an originator of loans, Jason Frangoulis, founder of Elite Listing Agent, explains how to keep your pipeline full by becoming a trusted advisor and referral partner for life

Sales and Marketing
OCMBC Retires Jet Advantage, Launches GIANT Lending

The change signifies the Irvine-based lender's support of the mortgage broker channel

Sales and Marketing
Hershman - Handling Objections

When clients push back, it means you’re actually moving forward

Sales and Marketing
Handling Objections
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The Spread On Trust
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